The music video of 'the man that can't be moved' is a narrative and performance based.It begins with Danny, one of the artists from the band walking on the road. The shot is edited to match slow pace music/beat of the song.As well as it being cut in between shots to show the narrative and performance. The song is basically about an heartbroken man, who travels to the place where him, and his ex girlfriend first met. In this song he is telling us/her that he will be waiting for her there, and will not move until she comes back to him.The narrative goes really well with the song/lyrics. Including performance is a good tactic to earn more money as many people might enjoy the video,because they get to see the script performing whilst they are sitting at home, and don't have to pay as much as they would have to for a concert ticket.
As Danny is lips sinking the song directly to the audience, it seems like hes the story teller, and the song is based on him ( hes telling us his story). He forms a close relationship with the audience because it seems personal, as hes directly talking to us. It not only influences the audience psychologically but emotionally as well.
The image Danny shows the audience in this video is that hes naive and sensitive. This teaches the audience about his personality, and the sort of person hes like. By presenting an image for the audience, may mean gaining a lot of money and fans. As the old fans are likely to buy his album/singles due to the star image he has made. Most of the music video is repeated, we constantly see Danny singing and walking down the street. There are only two locations in this video, one is outdoors on the street and second a parking lot where the band is performing.
In this video Danny is also portraying an poor person, He sits on the street and lays his things for example his watch on the ground. implying that without his girlfriends hes owns nothing, hes just like a poor man, but with her, he feels like he owns everything, showing us that shes makes him happier person. The watch represents time, it is showing us that time has stopped since she is not with him.
The music video builds up from a slow pace,to a fast one near the end. To keep up the fast pace, the clips are edited with 1 min shot in the frame. The images show us that time is going by, as we can see the time on the watch fast forwarding, and weather constantly changing. This type of editing is called montage, where cuts are made to show time has past.
Overall this was a very successful and entertaining music video which concluded the media conventions of a music video. It also covers Andrew Godwins five key concept...However the most important one was the narrative as that is mostly what the song was based on.
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